Blog

HISTORY LESSONS: Not that kind of AI

Bridging Past and Future: Understanding AI Through a Historical Lens The dust motes danced in the afternoon light filtering through the high window, illuminating the spines of ancient texts on the shelves. In my hand, a worn leather-bound volume, its pages whispering...

Casey’s Joins Pepsi’s National Marketing Campaign

The Unexpected Duo: How Casey's and Pepsi are Redefining Convenience Store Marketing The smell of freshly baked pizza hung heavy in the air, a familiar, comforting aroma. It was a Tuesday evening, a quiet rhythm settling over the small town as families wound down...

Why LLMs Hallucinate and How to Keep Them Honest

The Silent Saboteur: How LLM Hallucinations Can Cost Billions The engineers in Toulouse and Hamburg worked tirelessly, their screens alive with intricate designs for the Airbus A380. One team meticulously crafted cable routing; the other, spatial clearance for...